Embroidery Pricing Calculator

Enter the stitch count (or drop in the DST or PES file) and your rates to get a price per piece, the order total and a price sheet across quantities.

Only have a logo? Estimate the stitch count from the image.

Quantity discounts
+%
+%
+%
+%
+%
+%
Price per piece
$12.40
24 pieces · 20% quantity discount
Embroidery
$6.40 / pc
Garment with markup
$6.00 / pc
Digitizing (once)
$40.00
Order total
$337.60
Price sheet for this design
QtyPer pieceOrder total
12$13.20$198.40
24$12.40$337.60
48$12.00$616.00
72$11.60$875.20
144$11.20$1652.80
288$11.20$3265.60

The defaults are starting points, not market rates. Set your own rate, minimum and breaks.

How embroidery is priced

Most shops charge a rate per 1,000 stitches with a minimum per piece, so small designs still cover the time it takes to hoop and trim. The rate drops at quantity breaks because setup is shared across more pieces. The garment is added on top at a markup, and new designs carry a one-time digitizing fee.

This calculator applies the quantity discount to the stitch price, then enforces the minimum, then adds the garment. The digitizing fee is charged once per order, not per piece.

Example: an 8,000-stitch left chest logo

At $1.00 per 1,000 stitches with a $4 minimum. Add a $40 digitizing fee once per new design.
QuantityDiscountEmbroidery / pcWith $4 garment at 50%
1210%$7.20$13.20
2420%$6.40$12.40
7230%$5.60$11.60

Finding your rate per 1,000 stitches

Start from what an hour of machine time needs to earn. A single head sewing 750 stitches a minute runs about 45,000 stitches an hour before hooping and trims, so a rate of $1.00 per 1,000 is roughly $45 an hour of sewing per head. Multi-head machines sew several pieces at once, which is why quantity discounts still leave room for margin.

Check the rate against your real run times: open finished designs in the embroidery file viewer to see stitch counts, trims and sew time, and adjust until the price covers the time.

Frequently asked questions

How much should I charge per 1,000 stitches?

It depends on your machine time costs and market, which is why the calculator lets you set it. Work back from what an hour of machine time needs to earn: at 750 stitches a minute, $1.00 per 1,000 stitches is about $45 per hour of sewing on one head.

Why is there a minimum per piece?

Hooping, thread changes and trimming take roughly the same time whether a design has 2,000 or 6,000 stitches. A minimum keeps small designs profitable.

Should digitizing be charged per piece?

No. Digitizing is a one-time cost per design, so it is added once to the order. Many shops waive it on reorders or large orders.

How do I get the stitch count?

Drop the digitized DST, PES, EXP or JEF file into the calculator to read the exact count. If you only have a logo, estimate it from the image with the stitch count estimator.

Related free tools

Stop pricing jobs in spreadsheets

PrintUnite runs quotes, orders, artwork, gang sheets and inventory for screen printing, DTF, embroidery and sublimation shops in one place. These tools are free; the platform is what they came from.